Social Media Marketing .
Facebook Marketing How to Drive Demand, Create Loyal Fans, and Grow Your Business on Facebook. Facebook isn’t new, and neither is the idea that every business needs a Facebook presence. However, a lot has changed since Facebook first entered the marketing scene . Today, the world’s largest social network can do things many of us would never have dreamed of 10 years ago: host 360-degree videos, sell products via a chatbot, or even serve as a top news source for two-thirds of the adult population . For many, Facebook is the internet. That said, is your business taking full advantage of it? Your answer should be yes — confirmed by Gary Vaynerchuk , CEO of VaynerMedia . In an interview, HubSpot's Founder and CEO Brian Halligan, posed the question, "Let's say you're getting started today in marketing and you're building a social media brand — where are you spending your energy if you're that marketer?" Vaynerchuk said, "... you can't be alive in...
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